An approach aligned with your goals

APPROACH

Andy The Creative’s approach is one of the core reasons clients choose to launch a project together and this is because it’s completely aligned with their goals. With services such as Web Design, Brand Building, Lead Generation and more, Andy The Creative takes the time & effort off your hands by streamlining creative processes with the path towards achieving your goals.

Listen and Learn

Education is a fundamental part of any project, as it’s important that everyone involved in the project understands the business’ industry, key competitors and customer needs. 

Examples of analytical learning include competitor analysis services, user experience training workshop classes and website data analysis, often using big data to learn about user behaviours & patterns.

Outline Goals

A fundamental part of a project of any size is goal setting: outlining exactly what you’re trying to achieve by launching this project. It is vital that project goals align with business goals. Common goals usually include reaching & converting new customers, expressing a new brand message or offering new services. 

It’s not good enough to launch a creative project just for the point of it anymore. Every project should have a key purpose.

Focus on The User

When launching a new project it’s important to remember who you’re launching it for. Every successful creative project should be launched with the users of it as a key focus, for this reason this is a key element of my process.

Andy The Creative runs several workshops on how to learn about your users and their needs including persona workshops and user journey training.

Imagination

The mind works very differently from person to person. Some people aren’t creative at all, some have creative ideas and others, like Andy The Creative, have both the ideas, skills & abilities to transform them into successful projects, such as this branding project for Actaeon Solutions Group.

Andy’s patience knows no bounds and he never misses a deadline. Importantly, his creative process is invaluable, resulting in some of the classiest and most ‘on point’ material I’ve ever seen.

Nicola Perrins, Director, Presto PR

Implementation

In the creative world there are two buzzwords that are thrown around a lot: concept and execution. 

Concept is the idea behind a project which can be seen in a project that is executed both successfully and unsuccessfully. Execution is the ability to be able to take a concept and launch into a beautiful project. Projects that Andy The Creative offers include Web Design, Brand Building, Analytical Learning, Content Creation and Creative Support.

Big Data Analytics

Following the launch of a project, it’s important to partake in a big data analysis – focusing on how users are interacting with the new changes. 

Using the key learnings from this data, Andy The Creative makes regular suggestions on how the project can be improved, making it both as cost-efficient and as profitable as possible.